Real estateLaunchUnofficial sample
Real estate video ad example: See It First on Compass, 20 seconds
A real estate brokerage's 20-second launch ad for home buyers tired of homes selling before they see them: See It First, new on Compass.com, lets you browse more than 89,500 homes before other sites have them, coast to coast. American English voice-over. Unofficial sample, made from compass.com. Not affiliated.
- Length
- 20 seconds, 9:16
- Voice
- American English voice
- Words on screen
- English
- Kind
- Launch
- Published
The script
Every line of the voice-over, as the film says it. The time is when each line starts.
- 0:00Tired of homes selling before you see them?
- 0:03By the time it's online, it's already gone.
- 0:06Meet See It First, new on Compass.com.
- 0:09Browse homes early, before other sites have them.
- 0:11More than 89,500 of them, coast to coast.
- 0:15Tap Learn more, and start your search.
What we took from the site
See It First, the redesigned Compass.com, homes before other sites, the 89,500+ figure and the Start your search button all come from compass.com, and the film shows the site's own homepage in a phone. No prices or sale stats.
Source: compass.com
- Its own photos, products and prices
- Its own words, checked against the page
- No stock footage, no AI presenter
The questions we asked
ReelMade wrote these after reading compass.com on October 28, 2026. Each option says whether it was found on the site or is our own idea. Our pick is what ReelMade suggested; Chosen is the answer that made this film.
Question 1 of 6
What should this video be about?
Your video tells one clear story, so it focuses on just this.
- Compass as a wholeFound on the site: Buying, selling and agents nationwide, tied into one story about Compass.
- See It First: homes before other sitesFound on the site: Your new early-access home search, launched in the Compass.com redesign.Our pickChosen
- Selling with 3-Phased MarketingFound on the site: Private Exclusive, then Coming Soon, then public, with your client stories.
- Buying with a Compass agentFound on the site: Agent-guided home search across 96 markets, for the widest audience.
Question 2 of 6
Which line should open your video?
Your video opens with this line, spoken and on screen.
- Tired of homes selling before you see them?Our idea: Built from the buyer worry on your site: good homes go fast.Our pickChosen
- Find homes before they're on other sites.Found on the site: Your See It First line from the homepage.
- Looking for a home?Found on the site: Your site's own greeting for buyers.
Question 3 of 6
Which place should the video name?
The homes, streets and skyline on screen come from this market.
- Nationwide, coast to coastFound on the site: All 96 markets, no single city named.Our pickChosen
- New York CityFound on the site: Your home base and one of your neighborhood guides.
- South FloridaFound on the site: One of your neighborhood guide areas.
- Southern CaliforniaFound on the site: One of your neighborhood guide areas.
- BostonFound on the site: One of your neighborhood guide areas.
Question 4 of 6
What should make buyers believe it? Pick up to 2.
This is the proof shown on screen, right after the opening.
- 89,500+ homes before other websitesFound on the site: From your homepage: about 5% of homes available early.Our pickChosen
- 33,000+ agents, 400+ offices, 96 marketsFound on the site: From your About page.Our pickChosen
- The country's largest independent brokerageFound on the site: Your claim, sourced to April 2025 RealTrends on your homepage.
Question 5 of 6
Is there a reason to look now?
Decides whether the video ends with a 'new' moment or a date.
- New: See It First on the redesigned Compass.comFound on the site: From your site: part of the biggest redesign in a decade.Our pickChosen
- No time angle, just the benefitOur idea: The video stays evergreen and can run for months.
Question 6 of 6
What should viewers do at the end?
Your video ends on this step, with your button and web address.
- Start your searchFound on the site: Your homepage button, at compass.com.Our pickChosen
- Find a Compass agent near youFound on the site: Your contact page link. Also how buyers see listings private online.
- See what you qualify forFound on the site: Your preapproval button, through Rocket Mortgage, LLC NMLS #3030.
Questions we didn't ask, and why
- Prices or feesThe site lists no prices, and buyers pay no Compass fee.
- Featuring a specific agent or listingAgents and listings change often. A Compass-wide video stays accurate longer.
- Sale price or speed stats (4.6%, 34% faster)The site says results vary with no guarantee, and the numbers differ across pages.
- Rentals and agent recruitingThey are separate audiences and would split a short video's one message.
About this ad
ReelMade read compass.com, wrote questions for the business and made this 20-second 9:16 film from the site's own photos, products and words. Voice: American English voice; words on screen in English. No stock footage and no AI presenter.
Yes. Paste your website at reelmade.app/make. Reading your site and answering the questions are free, and the film takes about 10 minutes. One video costs $9.99, or from $3.96 a video on a monthly plan.
Yes. It is a vertical 9:16 film (720 by 1280 pixels), the full-screen shape of Instagram Reels and Stories, TikTok, YouTube Shorts and Facebook Reels. The key words are on screen, so it still works with the sound off.
No. Unofficial sample, made from compass.com. Not affiliated. ReelMade made it from the public website to show what the product does. Compass is not involved and does not endorse ReelMade. If you own Compass and want it removed, email hello@reelmade.app and we take it down.
This is an unofficial sample: ReelMade made it from compass.com to show what the product does. Compass is not involved and doesn't endorse us. Own Compass and want it removed? Email hello@reelmade.app and we take it down.
Your ad, made from your own site.
Paste your link, answer a few questions, watch it come together. Sign in only when you're ready to make the film.