BeautyOfferUnofficial sample
Waxing salon video ad example: a free first wax at European Wax Center
A waxing salon's 24-second offer for people who have never waxed: European Wax Center gives new guests their first wax free, with brows as an easy first try, done by a licensed aesthetician with the brand's own Comfort Wax and booked at waxcenter.com. American English voice-over. Unofficial sample, made from waxcenter.com. Not affiliated.
- Length
- 24 seconds, 9:16
- Voice
- American English voice
- Words on screen
- English
- Kind
- Offer
- Published
The script
Every line of the voice-over, as the film says it. The time is when each line starts.
- 0:00Never waxed before? Your first one's on us.
- 0:03You're curious, but you don't know what to expect.
- 0:06European Wax Center gives new guests their first wax free.
- 0:10Brows make an easy first try.
- 0:12Every Wax Specialist is a licensed aesthetician,
- 0:15using our own Comfort Wax.
- 0:17Book your free wax at waxcenter.com.
- 0:19Tap Book now and pick your center.
What we took from the site
The free first wax for new guests, the list of free services, the licensed aestheticians, the Comfort Wax and the fine print (new guests only, select services, terms apply) all come from waxcenter.com. No promises about pain or how long results last.
Source: waxcenter.com
- Its own photos, products and prices
- Its own words, checked against the page
- No stock footage, no AI presenter
The questions we asked
ReelMade wrote these after reading waxcenter.com on October 28, 2026. Each option says whether it was found on the site or is our own idea. Our pick is what ReelMade suggested; Chosen is the answer that made this film.
Question 1 of 6
What should your video be about?
Your whole video is built around this one choice, from the first line to the ending.
- European Wax Center as a wholeFound on the site: Waxing, Wax Passes and skincare together, tied into one story.
- Your first wax is on usFound on the site: Free select wax for new guests, such as bikini line, underarm or brows.Our pickChosen
- Wax Pass: 25% off 12 servicesFound on the site: Your biggest live promo, aimed at people who already wax regularly.
- Brazilian waxingFound on the site: Your popular flagship service, with 50% off for new guests.
- Post-wax skincare shopFound on the site: Award-winning ingrown hair care and the new Golden Orchard duo.
Question 2 of 6
Who should feel this video is for them?
Your video opens with this line.
- Never waxed before? Your first one's on us.Our idea: Speaks to first-timers who are curious but unsure what to expect.Our pickChosen
- Done with razors? Try your first wax free.Our idea: Speaks to people who shave now and are tired of it.
- Guys, your first wax is on us.Our idea: Aimed at men. Free picks include back, nose and ear wax.
Question 3 of 6
Which free wax should we show?
This is the service viewers see on screen as their free first visit.
- EyebrowsFound on the site: Easy to show on camera and a low-stakes first try.Our pickChosen
- Bikini lineFound on the site: Your most popular body area, and on the free list.
- UnderarmFound on the site: Quick, everyday, and on the free list.
- Upper, middle or lower backFound on the site: Works well if the video speaks to men.
Question 4 of 6
What would make a first-timer trust you?
This is the proof viewers see before they decide to book.
- All our Wax Specialists are licensed aestheticiansFound on the site: From your FAQs. This calms first-time nerves best.Our pickChosen
- Our own Comfort Wax, made just for usFound on the site: Your proprietary hard, stripless wax.Our pickChosen
- 5-day touch-up if any hair was missedFound on the site: Your performance policy on all waxing services.
- 1,000+ centers, since 2004Found on the site: The largest waxing provider in the US.
Question 5 of 6
Mention another new-guest deal, too?
Adds a second reason to book now, shown right after the free wax.
- Just the free first waxOur idea: Keeps one clear message. Fine print notes terms and select services.Our pickChosen
- 50% off a full Brazilian for new guestsFound on the site: Also covers the ultimate eyebrow or back.
- Buy 3 waxes, get one freeFound on the site: Your New Guest Wax Pass offer.
Question 6 of 6
Where should viewers book at the end?
Your video ends by sending people here.
- Book your free wax at waxcenter.comFound on the site: Your BOOK NOW button. Works for any of your centers.Our pickChosen
- Book at Hunt Valley Town CenterFound on the site: Ends with one center's name, address and phone number.
Questions we didn't ask, and why
- Local price of servicesPrices vary by center, so the video names none and stays accurate everywhere.
- Customer testimonialsThe site has no service reviews to offer, so the proof is the specialists' credentials.
- Promises about pain or how long results lastThe site's own guidelines rule them out: no painless claims, no results beyond 3 to 4 weeks.
- Gift cards, late policy, birthday brow waxMinor details that wouldn't change a short ad.
About this ad
ReelMade read waxcenter.com, wrote questions for the business and made this 24-second 9:16 film from the site's own photos, products and words. Voice: American English voice; words on screen in English. No stock footage and no AI presenter.
Yes. Paste your website at reelmade.app/make. Reading your site and answering the questions are free, and the film takes about 10 minutes. One video costs $9.99, or from $3.96 a video on a monthly plan.
Yes. It is a vertical 9:16 film (720 by 1280 pixels), the full-screen shape of Instagram Reels and Stories, TikTok, YouTube Shorts and Facebook Reels. The key words are on screen, so it still works with the sound off.
No. Unofficial sample, made from waxcenter.com. Not affiliated. ReelMade made it from the public website to show what the product does. European Wax Center is not involved and does not endorse ReelMade. If you own European Wax Center and want it removed, email hello@reelmade.app and we take it down.
This is an unofficial sample: ReelMade made it from waxcenter.com to show what the product does. European Wax Center is not involved and doesn't endorse us. Own European Wax Center and want it removed? Email hello@reelmade.app and we take it down.
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